What is SEO copywriting?

With a bit of SEO copywriting savvy, the do it yourself copywriter can be streets ahead of the competition.

SEO stands for Search Engine Optimization. SEO is a way to increase the chances of your website, article or blog post being among the first results for web searches (on search engines like Google or Yahoo!) on your topic. You optimize your copywriting for the web to help readers find it.

 

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What is an article and why should you write one for your business?

An article is a factual story, either in print or on the web. Do it yourself copywriting lends itself well to writing an article, as you have full control over your content.

Why write an article for your business?

Before you write an article, first of all, consider its specific purpose and why you want to write one for your business.

 

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What is a website and why must your business have one?

A website is a form of online publishing for personal or business use.

Why write a website for your business?
You know your business better than anyone else, so writing a website makes good business sense.

Write your website copy the do it yourself copywriting way. Taking control of your own copy gives you a chance to:

 

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Writing a newsworthy press release that hits the mark

Writing a newsworthy press release is the do it yourself copywriter’s chance to hit the mark with free, wide-reaching publicity.
The headline is key. “Ricardo’s Jewelry Store Now Stocks Opal Pendants” is not news. If you open with description of your latest product and how good it is, your press release is destined for the editor’s bin.

A sales pitch is not news.

 

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What is a press release and why should you write one for your business?

A press release is a targeted news item or article designed to publicize a product, service, person or event related to your business. It is also called a media release.

As part of your do it yourself copywriting toolkit, a press release is a great way to get the word out to a large audience. You can write a press release for both print and web media.

 

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Writing good blog entries – yes you can!

Did you know that some 120,000 new blogs are created every day?!

This is a competitive market but one with huge potential for the savvy business owner. If you can maintain your blog with regular entries (also known as posts), you will be ahead of your competition.

You will be able to:

 

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Welcome to AllisonNazarian.com
(also known as DIYCopywriting.com).

This is my blog created and maintained for the benefit of YOU, the DIY (Do It Yourself) copywriter.
Here, I will tell you all I know about how to do it yourself, on your own, effectively, efficiently and profitably.
Contact me with your DIY questions or if you want me to focus on you, your business and your marketing for a DIY Case Study series.